Nate Update

And that’s great! But I ask you, prospective bloggers, the same question I ask startup businesses when they come to me in a frenzy, saying “we need a website!” – The simple question is: WHY?

Your blog (I’m referring to business blogs) needs the same kind of framework that your company does. This is your brand, in most cases. What will a client think if they read a silly, personal, or irrelevant blog post as a first impression? Not good, right? It happens – alot. What if your last blog post was 9 months ago? Again, not a good first impression.

I subscribe to an awesome blog called Social Media Today, and today I read a great article that details the “how-to’s” and “whatnottodo’s” when planning a new business blog.